The Innovation Journey: Evolutionary Trajectory of New Products to Understand Future Needs
- Sam Landers
- Senior Fellow R&D (ret.)
- Goodyear Tire & Rubber Company
Called by former Goodyear colleague and author Norbert Majerus “a true ‘serial innovator’”, Sam is the “best in the field of innovation…and how to make lean and innovation coexist” (Lean Driven Innovation, 2016, xviii). Sam’s presentation will focus on many years of experience and insight working with design teams and customers to bring new, “best-in-class” products to market with speed and success. Sam’s LEAN journey focuses on value creation and maximizing the flow of real, high potency value as opposed to waste reduction. Sam’s insights will generate energy, motivate engineers and give you the confidence to adapt new thinking and tools to your people, processes, technologies, and customers.